Hi, my name is Simon!

I’m a photographer and filmmaker born, raised, and based in northern Sweden. From the start, my work has been driven by a need for authenticity — I believe the most powerful visuals are the ones that feel real, honest, and lived-in.

My interest in photography sparked well over a decade ago, growing from curiosity into a full-time pursuit of capturing stories through stills and motion. Whether it’s an early morning by the lake, a thoughtfully designed interior, or an event full of energy, I’m drawn to the same things — natural light, genuine atmosphere, and the subtle details that tell a story.

What drives me is the urge to create something that resonates — something that inspires a feeling, whether it’s the pull of the outdoors, the atmosphere of a space, or the energy of a moment worth remembering.